NYFW: Alexander Berardi

PhotobucketThe madness continues for a handful more days. I equate this craziness to the change of seasons, although at a bit more of a warped speed. You always lament the season you’re in because of how hot or cold it is, and as soon as it departs and shifts to your requests, you miss it again. So as I slowly start to expect my NYFW withdrawal symptoms, I present to you more fashion coverage.

Alexander Berardi is a new designer to me, but after a highly successful show, that notion is no more.

The show’s prevalent theme was a lot of white. For a lot of in the moment comments, I have gone to Twitter, and have exclaimed that many designers chose white as their color for S/S 2010. The clothes shifted from everyday casual clothes to cocktail party attire, with several a sequined jacket. Made me think of a fashionable Michael Jackson tribute.

After going click happy with my camera, I will try to convey most of those pictures to you.


As mentioned previously, I got to interview some of the people that played a major role in these shows backstage, and soon enough, you’ll see it too!

The Estée Lauder makeup was inspired by a “uptown meets downtown look” uptown girls had a bit of a bronzed look going on, and the downtown girls had a bit of a purple shadow on their lids. Additionally, the looks were inspired by the day to night shifts. Can you see it now? Hair was by my fave Bumble & Bumble. The look was a soft au natural look with slight waves. I wanted to get the head artist on camera too, but I didn’t catch up with them in time for a chat.

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To keep this runway from looking like Diddy’s white party, there were flashes of orange and coral, as well as some grays/silvers.

I was also happy to see more diversity in the models (a prequel for another post to come). Almost every fashion week, upon its conclusion, there is a headcount of all the models, to see how many of which ethnicity was used. Though designers may argue that models should mainly serve as a blank canvas for the clothes, I am a firm believer that a diverse group will actually improve the look.

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New Giveaway! Good Vibrations

Didn’t I say it’d be giveaway month?

I wasn’t lying y’all. Thank you all who participated in my Chickdowntown.com & Current/Elliott Denim giveaway. The winner will be announced soon. Now is the time to announce a new giveaway though.

Many of you may have heard plenty talk about vibrating mascaras. There are numerous ones out now. We have Estée Lauder TurboLash mascara, Lancôme Oscillation mascara (and now primer as well), and the Maybelline Pulse Perfection mascara. One can argue that the SpinLash started the craze – but given my lackluster experience with them, they shall go barely mentioned.

Guess what though? I’m giving one of each away! Four readers will win (one of each) Estée Lauder TurboLash mascara, Lancôme Oscillation mascara, Lancôme Oscillation Powerbooster (primer/conditioner) mascara, and the Maybelline Pulse Perfection mascara.


How to enter:

1. Comment on this post that you’d like to win.
2. Let your friends and readers know about MOJ! I will track how many clicks I get from other blogs to mine. Make sure they click over from your page to mine.
3. Subscribe to MOJ by e-mail.

Now I know not everyone has a page/blog/site. So don’t worry yourselves! Two people will win for the most click-referrals (and get first pick at winnings), and two people will win by random pick through comment/subscription.

To recap: One entry – comment on this post. Two entries – comment & subscribe to e-mail feed. And more of a chance to win if you’re promoting MOJ.

Let me know if you have questions!